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Company Founders


Victoria Ashbourne


Victoria is one of Britain's most respected entertainment Executive Producers having worked with some of the UK’s and the world's biggest stars, including; Ant & Dec, Beyoncé, Tituss Burgess, Graham Norton, Chris Tarrant, Davina McCall, Paddy McGuinness, Paul O’Grady, Phillip Schofield, and Barry Humphries (AKA Dame Edna Everage).


Victoria Executive Produced the multi-award winning ‘Who Wants to be a Millionaire?’ for many years for ITV1.  She introduced live celebrity specials (pulling in 6.5 million viewers) and launched the brands first ever live interactive play along app anywhere in the world.


Victoria's latest series for ITV 'Ant & Dec's Limitless Win' launched in 2022 (the UK's highest rating quiz show in 2022).  Prior to that she launched Netflix singing show 'Sing On!' (streaming now on Netflix).  The series was recorded as a hub in the UK, with 3 series filmed back to back in American, Spanish, & German languages.  This was the second series for Netflix following 'Awake: The Million Dollar Game' .


Other shows she executive produced include ratings hit ‘Win Your Wish List’; music spectacular ‘A Night with Beyonce’ and  ‘All Star Mr & Mrs’; gameshows ‘The Exit List’ and ‘5 Minutes to a Fortune’ and award-winning chat shows ‘The Paul O'Grady Show’ and ‘V Graham Norton’.


Prior to launching Hello Dolly, she founded Victory Television (a joint venture with Sony Pictures Television) in 2011.  As Managing Director of Victory Television she successfully led the business to win entertainment and factual entertainment commissions.

Stuart Shawcross


Stuart most recently created ITV's ratings hit 'Ant & Dec's Limitless Win', and Netflix's 'Sing On!' and 'AWAKE: The Million Dollar Game'.  He also Executive Produced these shows in London and Los Angeles.

Stuart is one of the UK’s leading gameshow creators and Executive Producers.  Along with the shows above, he also created and Executive Produced ‘Win Your Wish List’, ‘Benchmark’, ‘5 Minutes to a Fortune’, 'Hardball' and ‘Number 1 Soap Fan’.

Stuart developed and launched the award-winning play-along app for ‘Who Wants to be a Millionaire?’ - the first live interactive play-along app for the Millionaire brand world-wide.   He has also created dance and music specials for ITV1, re-developed and executive produced international formats from ‘The Fanatics’ for Sky 1 to ‘Draw It!’ for Channel 4.  


Prior to launching Hello Dolly he was Creative Director at Victory Television (A Sony Pictures Television company).  He's also created,  developed and produced shows for Youngest Media, North One Television, 12 Yard productions, Talent Television and the BBC.

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